Monday, July 19, 2010

Thoughts from a few wild and crazy days!

I would be lying if I told you that it hasn't been difficult to keep everything that I have floating in my head organized.  I am trying.  :)

Last Tuesday we set out towards our annual Uppercase Living Convention in St.Louis.  It was great to be able to drive and spend time with some of my frontline. 

The details of the trip are me...the way our company has changed our businesses by incorporating hostess tools, online ordering linked to parties, new products, our new annual catalog and new incentive trip are not to be understated.  They are amazing! 

But as I sat working on some customer thank you notes last night, something more profound hit me...

How would focusing on going the extra mile with your customers change your business?

So...a little story about me...

I started UL and like I got shot out of a rocket had at least 6 parties on my calendar for the first 6 months.  After those 6 months, I had at least 9 parties on my books.  After being with UL for 1 1/2 years my goal was to have 12 parties on the bookes each month...and often I had more than 12. 

Nice story eh?

What happened along the road was that I lost the excitement of what it felt like to be NEW!!!  I don't remember my first customers anymore, and although I send thank you notes and try to be as available as possible for my customers...I feel like I have lost some of the splender that is being NEW!

Being at convention changes you.  Quite simply being around those who are new reminds me that I don't have to get so caught up in being busy that I lose that feeling.  If you didn't make it to convention this year, I highly encourage you to get there next year.  Get in your car, ride a bus, train or hop on a plane...because the lessons that you don't know you need will be the sweetest lessons yet.

ACTION PLAN - I have decided to go into my UL Express and find my best customers.  Thankfully in the customer search box, there is a section where you can type in a dollar amount and find the customers who have spent more than _______.  I encourage you to write a note to those customers and enclose a small gift.  Maybe a few of the small incentives that we bought at convention or a few of your sample words with a short note that says "thanks for being such a great customer".

1 comment:

  1. You're so right and this is a great idea. Luckily, it's also one that can be broken down into chunks and attacked in those few times a day when we only have 5 minutes to devote to something. GREAT seeing you at Convention. Congrats again.